TOPTAL
BRAND CAMPAIGN
We launched a new brand campaign on LinkedIn to re-position Toptal as a unique professional services company that offers many advantages over traditional consulting firms. The ads were written and designed to stand out from the “B2B Wallpaper” that typically fills the platform.
THE IDEA:
In the world of professional services, it’s Us vs. Them.
CASE STUDY VIDEOS
My team regularly creates client case study videos like this one. They appear on our website, social media, and YouTube, and are used in direct outreach by the sales team.